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HOME » Web Links » Local Schools » Birches Head High School » Task Three » Monitoring & Evaluating Customer Service

Monitoring...

- Customer feedback by way of customer questionnaires, comment cards, customer forums, word of mouth.
- Staff feedback by way of mystery customers, complaints/compliment letters, external comment.

Evaluating...

- Sales performance
- Repeat and retention of customers
- New customers
- Level of complaints/compliments
- Staff turnover/recruitment
- Good press
- Awards eg Investor in Excellence